Developer Central | Indie Games Developer

Submit your game to IGD

General Website & Magazine Coverage

Our website and magazine coverage is completely free for Indie Games (with the exception of additional marketing support, advertisements and printed materials for campaign options), but please note there may be a long queue for free submissions.  If your game is in the early stages of development, please wait until it’s more advanced before submitting. In the meantime, you can join our community groups to help build up a following and be seen by potential publishers as your game progresses further.  If your game is further along, please read on …

We recognize the importance of timing, whether you’re building wishlists, gaining followers, preparing marketing strategies ahead of a launch, or managing time-sensitive campaigns like Kickstarter. That’s why, in addition to our free coverage, we’ve developed two Priority Packages, offering enhanced marketing support. These packages allow us to dedicate the additional time and effort needed to deliver coverage within a specified timeframe.

  • Priority Package: For a low cost, we dedicate an allocation of time to create your showcase and boost your visibility with a basic level of marketing and coverage normally within 3 days of setting everything up. We’re always committed to going the extra mile to support fellow game developers!
  • Priority Plus Package: This package provides a featured slot for at least 3 months and additional marketing time devoted to the visibility of your game that also includes hosted sessions, pinned posts, reposts and community focus in one of our larger groups. This package also comes with 3 months of banner advertisements shown on most pages of our website (excludes Developer Central).

Our digital version of our magazine will always remain free upon relaunch, and we’ll continue to manage and maintain our communities at no cost to support you. Your feedback on these Priority options is essential, as it helps us improve and tailor them to better meet developers’ needs.

We believe in full transparency with our packages by providing clear, upfront pricing. This way, you know the costs right away without needing to ask, saving valuable time for both you and us.

Website Packages – End of October Sale!

Priority Plus

£350 £250
  • Priority (Same day)*
  • Website Featured
  • Game Page Setup
  • Game / Developer Showcase
  • Game Trailer / Gameplay Video
  • Game Screenshots
  • Launch or Crowdfunding News
  • Game Key Giveaway (Optional)
  • Bronze Marketing Package

Priority

£30 £20
  • Prority (1-3 days)*
  • Website Featured
  • Game Page Setup
  • Game Showcase
  • Game Trailer / Gameplay Video
  • Game Screenshots
  • Launch or Crowdfunding News
  • Game Key Giveaway (optional)
  • Basic Marketing

Standard

Free
  • Queue System
  • Website Featured
  • Game Page Setup
  • Game Showcase
  • Game Trailer / Gameplay Video
  • Game Screenshots
  • Launch or Crowdfunding News
  • Game Key Giveaway
  • Basic Marketing

*Subject to having a press kit and slot availability.

Magazine Packages

If you have a greater marketing budget (especially after a successful crowdfunding campaign) to keep your game focused for a longer duration and you would like to benefit from one of our three campaign packages, get in touch. 

Campaign Boost

£2200 £1800
  • Scheduled Campaign
  • Priority Plus Package
  • Magazine Featured
  • 2 x Full Size Advert + 1 x A2 Poster
  • Platinum Marketing Package

Campaign Plus

£1100 £900
  • Scheduled Campaign
  • Priority Plus Package
  • Magazine Featured
  • 2 x Full Size Advert (A4)
  • Gold Marketing Package

Campaign

£550 £450
  • Scheduled Campaign
  • Priority Plus Package
  • Magazine Featured
  • Full Size Advert (A4)
  • Silver Marketing Package

*All website packages comes with standard organic and direct traffic by default.  This traffic comes from search engines, our marketing activities in promoting the website, games and content shown in our communities or social media channels. In addition to any marketing packages that we may provide.

Frequently asked questions . . .

Submitting your game doesn’t guarantee that you will get on our website, or magazine.  It really depends on how complete your game is and if we feel that we can help.  We will look at your game being ready for inclusion on our website and will also look at whether or not the game is too generic!  One of the reasons why we believe stores are saturated with games is that too many of them are the same or do not provide any unique features to set themselves apart from the rest.

No.  At least not at the moment.  We believe it is not the right time to decide this just yet.  For now, we are happy to showcase or promote your game with the current stores that your game is in.  We can provide store links to most of the available stores out there today.  When you submit your game to our website, you are not uploading your game or demo – we help drive traffic to the game stores through showcases, marketing and campaign packages.

Not yet.  We are making sure that everything is in place before we become a publisher of games.

Yes!  You can upgrade and pay only the difference.   This will cover you for the additional marketing that we provide.  Get in touch to find out what is included.

Submitting your game to us is the first step.  Once your game has been approved and added to our website, you will then potentially be selected for inclusion in our magazine, but it is not guaranteed.  We will generally select games that have been submitted to our website first, then our communities and then socials.  All games selected to be in each issue of the magazine will have a game page at the time of the magazine going to print and are generally held in reserve until then.  We try not to reveal any spoilers.

You can submit your game via the Free Basic Package, this will get your game into the queue system which is growing on a weekly basis, however we will filter out games that have a demo or have been released to give them more of a priority when we need to complete each book, but it will be less than a Priority package.  Your game could potentially be included in the first BIG BOOK of Indie Games or the next. (Subject to approval)

Marketing Packages (Basic, Bronze, Silver, Gold and Platinum) all vary in what we provide and are often tailored to your game.  Each package will provide a longer duration of visibility on our website and magazine, various promotions throughout our network and marketing material additions.  Get in touch to find out more.

We provide a minimum of 500 prints, with the option to produce more based on demand from pre-ordered or back-ordered magazine bundled issues that include the posters, available for an additional fee. Any surplus posters may be given away at events or sold as rolled-up prints in poster tubes through our store, with a small fee to cover administrative and shipping costs. This offers an alternative to the folded versions included with our limited-edition magazine stock. The total print volume may vary depending on the size of our reader base. If there’s a shortfall in volume, we may offer alternative promotional opportunities for your game until we can confirm our numbers for current or future issues.